Because comprehensive dental coverage is such a popular employee benefit, most employees are willing to pay for the cost of coverage. With group coverage, employees can afford quality protection for their entire family at low group rates.

Studies show that Dental Coverage is the most requested employee benefit behind Major Medical Insurance.

Under a voluntary program, the employee pays the premium. Combined with the tax-advantages of a 125 Cafeteria plan, employees can further reduce their "actual contributions/premiums" by using pre-tax dollars. Best of all, employers can offer the benfits employees want, while reducing payroll taxes.

Furthermore, if your employees are not currently enrolled in a dental plan and they visit a dentist twice a year for routine check-ups, they are likely paying more for those two cleanings than for an entire year of dental coverage.